Ad Scheduling | Display ads during specific days and times when the target audience is most active. | Show pizza delivery ads from 5 p.m. to 11 p.m. on Fridays, Saturdays, and Sundays. |
Experiment with Schedules | Test different ad schedules to identify the best times for ad performance. | Experiment with various hours to find optimal conversion times. |
Use Google Analytics | Analyze website traffic and engagement data to determine when the audience is most active online. | Review data to identify peak times for your audience’s activity. |
Align with Business Hours | Schedule ads around your business’s peak hours or specific operating times. | Focus ads on meal times for a restaurant. |
Consider Special Events | Adjust schedules based on holidays, special events, or seasonal trends relevant to your business or audience. | Increase ad visibility during peak shopping times (e.g., Black Friday). |