1 | Geo-Targeting | Select specific geographic locations (city, region, or radius) to display ads. |
2 | Local Dialect/Slang | Use local language or slang to make your ads more relatable to the audience. |
3 | Local Landmarks/Events | Reference well-known local landmarks or events to create familiarity. |
4 | Local Imagery | Show images or videos depicting local people or recognizable scenes from the area. |
5 | Tailored Offers | Customize special offers or discounts specific to the local area. |
6 | Local Services | Highlight services like local delivery or area-based offerings. |
7 | Google Ads Location Settings | Navigate to “Campaigns” > “Audiences, keywords, and content” > “Locations”. |
8 | Specify Target Locations | Click the “Pencil” icon, enter your preferred location or radius, and click “Save”. |
9 | Location Exclusions | Use the “Location exclusions” tab to prevent ads from appearing in locations you don’t target. |